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Transcend the day-to-day work experience. Work inspired.

Marketing Program Manager

Location:

Macquarie Park - New South Wales - Australia

Function:

Marketing

Ref #:

201701576
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Description

You will develop and execute integrated marketing campaigns targeting existing customers and new business prospects across ANZ, working closely with the sales team and marketing colleagues to drive lead generation and pipeline activities.
• Use pipeline data and campaign results to guide future marketing activity and maximising the ROI from the marketing budget
• As appropriate, use multiple means of marketing communication - email, direct mail, social media, blogs, website, etc.
• Work with the LDR (Lead Development Representative) team to ensure consistent and high quality campaign follow-up to maximise lead generation
• Work with the sales team to understand how marketing can help move opportunities through the sales cycle
• Develop and manage the production of marketing collateral, including: product brochures, white papers, case studies, datasheets, videos, etc.
• Own and manage the customer and prospect database pertinent to your division
• Plan, implement and manage events, including roundtables and industry conferences
• Produce quarterly marketing spend forecasts for finance and work closely with them to manage monthly marketing expenditure
• Produce monthly marketing reports showing executed campaign activity, campaign results, customer reference programme activity, PR results, etc.

Qualifications

• Relevant degree or equivalent experience in the field
• You will have proven experience in developing and executing industry marketing campaigns within the technology sector
• PC literate: including Microsoft Office, email fulfilment and CRM tools
• Experience of managing web content, using content management solutions
• Desirable: Marketing automation solutions e.g. Eloqua
• Confident, energetic and an excellent communicator
• Very focused, good attention to detail and highly organised
• Results driven
• Self-motivated but enjoys working in a dynamic team

Corporate overview

You’re empowered when you’re a Kronite. 

Want to be part of an elite group of highly skilled professionals? We think our employees are a special group of talented, energetic, and innovative people. And for that reason, we refer to ourselves as Kronites. Kronites care about more than just work. We recognize the need to maintain a healthy work-life balance – to live inspired. In fact, it’s expected! You’ll soon learn that we take work and fun seriously. No matter what position you hold at Kronos, you’re a Kronite. And we want you to feel like you have the power to make a difference in your life and the lives of others, at work and beyond. 

Kronos is a global provider of workforce management and human capital management cloud solutions. Kronos’ industry-specific workforce applications are purpose built for businesses, healthcare providers, educational institutions and government agencies of all sizes. Tens of thousands of organizations – including half of the Fortune 1000® - and more than 40 million people in over 100 countries use Kronos every day. 

EEO Statement

Kronos is proud to be an equal opportunity employer and is committed to maintaining a diverse and inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, physical or mental disability, age, or veteran status or any other basis protected by federal, state, or local law.