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Manager, Lead Development


Boston - Massachusetts - USA, Lowell - Massachusetts - USA



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The Manager, Lead Development will support the North America lead qualification and development process.  The role will manage the lead development reps’ lead queues, provide feedback on call notes/activities, drive lead conversion rates and build analytics on event effectiveness/ROI.  The person will also communicate and work closely with the Marketing Operations, Corporate Marketing, and Field Marketing teams.

• Serve as the lead development reps’ daily point of contact for customer and partner escalation issues, one-off approvals, etc
• Document processes, work flows and data definitions for the support of mapping data and business processes.
• Enable/training on system, processes, campaigns (objectives and strategy), products and solutions.
• Audit lead development reps’ conversations and call notes to maximize and ensure quality.  Provide guidance and insight to continuous improvement.
• Work with Marketing and Sales Operations to ensure that qualified leads are being assigned correctly, the teams have appropriate visibility into the leads and followed-up by Sales/partners in a timely manner.
• Drive unqualified lead to qualified lead conversion rate.


• Bachelors degree
• Training and experience using various CRM and marketing automation applications (Oracle CRM OnDemand, Aprimo, Eloqua a plus)
• 6-8 years experience including 2 to 4 years managing a lead development team and preferably 4 to 6 years lead qualification/generation and/or 4 to 6 years of marketing operations experience
• Marketing CRM software tools.
• Business to Business and High Tech / Software industry required
• Strong project management, communication and management skills
• Experience with the development and utilization of marketing databases, data capture requirements and data quality standards.


Corporate overview

You’re empowered when you’re a Kronite. 

Want to be part of an elite group of highly skilled professionals? We think our employees are a special group of talented, energetic, and innovative people. And for that reason, we refer to ourselves as Kronites. Kronites care about more than just work. We recognize the need to maintain a healthy work-life balance – to live inspired. In fact, it’s expected! You’ll soon learn that we take work and fun seriously. No matter what position you hold at Kronos, you’re a Kronite. And we want you to feel like you have the power to make a difference in your life and the lives of others, at work and beyond. Want to learn more about our culture? Follow us on Twitter @work4kronos. #MyWorkInspired

Kronos is a global provider of workforce management and human capital management cloud solutions. Kronos’ industry-specific workforce applications are purpose built for businesses, healthcare providers, educational institutions and government agencies of all sizes. Tens of thousands of organizations – including half of the Fortune 1000® - and more than 40 million people in over 100 countries use Kronos every day. 

EEO Statement

Kronos is proud to be an equal opportunity employer and is committed to maintaining a diverse and inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, physical or mental disability, age, or veteran status or any other basis protected by federal, state, or local law.